datsun

An automobile marque. The name was created in 1931 by the DAT Motorcar Co. for a new car model, spelling it as "Datson" to indicate its smaller size when compared to the existing, larger DAT car. In 1934, after Nissan Motor Co., Ltd. took control of DAT Motorcar Co., the last syllable of Datson was changed to "sun", because "son" also means "loss" (損) in Japanese, and also to honour the sun depicted in the national flag, hence the name "Datsun" : Dattosan (ダットサン Dattosan). Nissan phased out the Datsun brand by March 1986. The Datsun name is most famous for the 510, Fairlady roadsters and later the Fairlady Z (240Z) coupes. On March 20, 2012, it was announced that Nissan will revive the brand for use in Indonesia, India and Russia.