Packaging used to display a toy for sale in a shop.

This is often of the form of a plastic clam-shell inside a cardboard box (common for e.g. figures and dolls) with (or without) a window in the front, a plastic blister pack with a cardboard backing (common for e.g. smaller toy cars), or a thermally sealed plastic bag. In all cases, there will be the product name printed somewhere on the package, and possibly a UPC bar code or price tag.

The contents may be an actual toy, a model kit, an inanimate character doll or charm, a miniaturized version of a living character (miniboy or minigirl), or possibly a scaled-up version of such a box with the actual living character inside. In the latter two cases, the character might be described as encased or restrained.

Examples

A boxed clam-shell with a display widow

A printed cardboard box without a window

A blister pack with cardboard backing

A thermally sealed plastic bag

See also

• box - any kind of cuboid container
• cardboard box - a box made of cardboard, usually unprinted, meant for e.g. shipping rather than sale as with this tag
• display case - a large box or cabinet for displaying something (usually glass)
• gift box - a nice box likely wrapped and perhaps with a bow or ribbon for presenting something as a gift
• toy box - a large chest or container for storing many toys (often in a child's bedroom or playroom)
• model kit - a set of plastic parts (usually combined on a sprue) to be assembled into a complete figure or model
• food packaging

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